2020 - 2021 Virtual Mini-Workshop Series
NJSPRA is offering a series of virtual professional development program for school communications professionals, superintendents, and others tasked with district communications. Members and non-members are welcome to register. The mini-workshops are only 60-minutes and are designed to convenient enough to fit into your busy day. Workshops begin at 12:00 p.m.
April 21, 2021 at 12:00 p.m. - RSVP TODAY
Communicating with Different Audiences
Educators know the importance of differentiating instruction for children, but districts must also tailor communications to meet the unique needs and interests of internal and external audiences. Through a choose-your-own-adventure learning experience, discover best practices for communicating with different audiences.
Presenter: Lesley Bruinton, APR; NSPRA President
May 26, 2021 at 5:00 p.m. - Virtual
January 28, 2021 at 12:00 p.m.
We are almost through the first semester of 2020-21 and the challenges keep growing. Join fellow NJSPRA members for an informal virtual session around the topic of "Wellness and Self Care." Share and learn how others are trying to stay healthy - physically, mentally, emotionally - in these demanding times for school communicators.
(*) This is a members-only event. Meeting details will be provided to all members in advance of the event. No registration required.
February 24, 2021 at 12:00 p.m.
Communicating about COVID-19 - What you need to know and do...
It’s been nearly a year of COVID communication and you’re not done yet! Whether your district changes the mode of learning (remote, hybrid, full return) on a dime, positive COVID-19 cases cross your desk, or protocols and plans change overnight, effectively communicating the information to your stakeholders is still vital. While the unknown continues to pose communication challenges, you have the tools you need to move forward and communicate confidently and clearly with your audiences. Join us as we share our Top Ten Tips on how the work you’ve done since March, along with related resources, can help you anticipate what’s next and successfully communicate through the rest of the school year.
Michelle Karpinski, MPA, CFRE, Community Relations Manager, Portage Public Schools and MSPRA Treasurer
Ashley Kryscynski, MSW, Communications and Public Relations Specialist, Washtenaw Intermediate School District, and MSPRA Secretary
March 23, 2021 at 12:00 p.m.
Communicating and Leading for Equity
Susan Enfield, Ed.D, is superintendent of Highline Public Schools in Burien, Washington, a culturally diverse urban district in the Seattle metropolitan area, serving nearly 20,000 students and their families, including a large immigrant population representing close to 100 languages. A former high school teacher, Dr. Enfield served as chief academic officer and then interim superintendent for Seattle Public Schools before joining Highline in 2012. She is also a vice president-at-large on the executive board of the National School Public Relations Association.
Presenter: Dr. Susan Enfield, Superintendent of Highline School District