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  • NJSPRA Special Webinar: How to Write More Positive and Credible Headlines With Data

Event details

NJSPRA Special Webinar: How to Write More Positive and Credible Headlines With Data

  • February 10, 2026
  • 12:00 PM - 1:00 PM
  • Link to Follow

Registration

  • For colleagues of active members (dues must be paid in full) from the same district/organization, attending in place of a member; Email executivedirector@njspra.com for registration code
  • For Guests of NJSPRA

Register

NJSPRA Special Webinar
How to Write More Positive
and Credible Headlines With Data

February 10th - 12:00-1:00 p.m.

With the release of New Jersey state data this winter, districts face a critical moment to move beyond raw numbers and tell an accurate, evidence based story about student performance. Data, communicated correctly, has the power to transform the narrative of your school district. This webinar will provide school leaders with a new way of looking at data so that when helping build out presentations for the board of education, communicating data on your district’s website, or providing information to local media, you are communicating with clarity and showing the district’s true impact. A concrete three-step approach will be offered along with numerous examples that demonstrate the power of using data to create positive and credible communications. 

Presenter:


John Bruesch, Ed.D.
Chief Operating OfficerECRA Group

John Bruesch, Ed.D. is the Chief Operating Officer (COO) at ECRA Group, Inc. Prior to this, he was in public education and administration for over 20 years. He served as Assistant Superintendent in Naperville 203 and Barrington 220 and as a building administrator at Hinsdale 86 and Downers Grove 99. Dr. Bruesch has led districts in the areas of curriculum, communications, assessment, instruction, teacher evaluation, and social-emotional learning. He has created strong community partnerships to create innovative programming that enhance student learning and opportunities. Investing time to collaborate with students and staff to put students at the center of initiatives has been a passion of his throughout his tenure in education and with ECRA Group.

Logistics:

Included with Active NJSPRA 2025-2026 Membership
(Dues must be paid in full or purchase order received in order to attend)

RSVP/Registration required, including for active members,
and due by February 6th

Members unable to attend may send a substitute from their district.
Contact executivedirector@njspra.com for alternate registration code.

Guests Welcome - $75 per

Meeting Link will be emailed to all registrants on Friday, February 6th.


Sponsored by:


For more than 40 years, ECRA Group has been a leading K12 research and analytics consulting firm, helping districts and education leaders improve student outcomes through evidence based practices.




NJSPRA Programs and Events Committee 

Mailing Address

760 Route 46 West #1001
Parsippany, NJ 07054

Contact Us

executivedirector@njspra.com 
845-406-0631

NJSPRA is one of 34 officially chartered chapters of the National School Public Relations Association (NSPRA) representing school communications professionals in individual states
and multi-state regions across the United States, U.S. territories, and Canada. © 2025 New Jersey School Public Relations Association. All rights reserved.
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